Noticias de Telefónica
- Yaap Shopping is a loyalty network that connects businesses and customers through multiple offers and promotions
- Valladolid and Palma de Mallorca are the first cities where this service will be available. There are already more than 200 participating businesses
- The service will be progressively incorporated in other Spanish cities in upcoming months
- Yaap Shopping is the first service to launch in-market since Yaap was unveiled two months ago
Yaap, the joint-venture between CaixaBank, Banco Santander and Telefónica, signals the beginning of its business operations with the launch of its first service, Yaap Shopping, in the cities of Valladolid and Palma de Mallorca.
Yaap shopping is a loyalty network that allows thousands of businesses to interact with hundreds of thousands of customers through offering discounts and promotions on their products and services. This is a service created for all types of physical businesses - from clothing stores to watch shops, restaurants, gyms and hairdressers. It’s specifically intended for local small businesses that often have little or no online presence.
Yaap Shopping will begin its activity tomorrow, this Thursday, in Valladolid and will be unveiled in Palma de Mallorca next week. Customers who register in these cities will enjoy automatic discounts across more than 200 businesses already participating, with other Spanish cities joining in the upcoming months. Yaap Shopping is launched with the objective of becoming Spain’s largest customer loyalty network by uniting tens of thousands of businesses under one service.
Yaap aims to become an ally for small businesses, helping them to realise the benefits of going digital and modernising their business activities. With Yaap, businesses can provide their customers with discounts, offers and loyalty programmes and thus increase their sales and improve retention rates through stronger customer relationships. For customers, Yaap will bring the sort of exclusive advantages and promotions usually seen in larger retail chains to small businesses with a local presence.
With Yaap technology, neither businesses nor their customers will have to change their buying and selling habits. Customers will pay using their usual card, from any bank, and the discount or promotion created by the business will be automatically generated. True to the joint-venture’s open ethos, Yaap Shopping is a service for all customers, regardless of their bank or mobile phone operator.
Yaap has a clear mission: to create technology-driven businesses that seek to improve people's welfare through global and open digital services. Yaap Shopping is the first step in this undertaking.
www.yaap.com
www.yaapshopping.com
Twitter: @yaap_com
Yaap shopping is a loyalty network that allows thousands of businesses to interact with hundreds of thousands of customers through offering discounts and promotions on their products and services. This is a service created for all types of physical businesses - from clothing stores to watch shops, restaurants, gyms and hairdressers. It’s specifically intended for local small businesses that often have little or no online presence.
Yaap Shopping will begin its activity tomorrow, this Thursday, in Valladolid and will be unveiled in Palma de Mallorca next week. Customers who register in these cities will enjoy automatic discounts across more than 200 businesses already participating, with other Spanish cities joining in the upcoming months. Yaap Shopping is launched with the objective of becoming Spain’s largest customer loyalty network by uniting tens of thousands of businesses under one service.
Yaap aims to become an ally for small businesses, helping them to realise the benefits of going digital and modernising their business activities. With Yaap, businesses can provide their customers with discounts, offers and loyalty programmes and thus increase their sales and improve retention rates through stronger customer relationships. For customers, Yaap will bring the sort of exclusive advantages and promotions usually seen in larger retail chains to small businesses with a local presence.
With Yaap technology, neither businesses nor their customers will have to change their buying and selling habits. Customers will pay using their usual card, from any bank, and the discount or promotion created by the business will be automatically generated. True to the joint-venture’s open ethos, Yaap Shopping is a service for all customers, regardless of their bank or mobile phone operator.
Yaap has a clear mission: to create technology-driven businesses that seek to improve people's welfare through global and open digital services. Yaap Shopping is the first step in this undertaking.
www.yaap.com
www.yaapshopping.com
Twitter: @yaap_com
11/06/2014
Comentarios
Telefónica, uno de los primeros Operadores del mundo
Telefónica es una compañía sensible a los nuevos retos que exige la sociedad actual. Por eso ofrecemos los medios para facilitar la comunicación entre las personas, proporcionándoles la tecnología más segura y de vanguardia, para que vivan mejor y consigan lo que se propongan. Un espíritu innovador, atento y con un inmenso potencial tecnológico que multiplica la capacidad de elegir de sus más de 327 millones de clientes en 21 países. Una empresa totalmente privada que cuenta con más de un millón y medio de accionistas y cotiza en varios de los principales mercados bursátiles del mundo. NUESTRA VISIÓN La vida digital es la vida, y la tecnología forma parte esencial del ser humano. Queremos crear, proteger e impulsar las conexiones de la vida para que las personas elijan un mundo de posibilidades infinitas. En Telefónica creemos que la tecnología forma parte de la vida de todos. Hoy, la conectividad no sirve sólo para relacionarnos, es esencial para nuestra vida personal y laboral. Nuestro papel es facilitarte el disfrute de la conexión, salvaguardando el uso de tus datos y dándote el control de tu vida digital. Queremos ser una ONLIFE TELCO, una telco para las personas, una telco para tu vida.
Últimos apuntes
Conozca Telefónica
Enlaces
Tendencias 21 (Madrid). ISSN 2174-6850